Become an Authorized Dealer with Reliance® today.
Reliance partners with independent home services companies across Canada to offer industry-leading rental programs.
We provide water heating, HVAC and water purification equipment for both homeowners and commercial businesses, plus seamless financing solutions with UEI Financial™.
United Way Community Leader
We donated $580,000 to local United Way charities in 2019.
Habitat for Humanity
We donated $100,000 worth of Furnace, A/C and HRV equipment in 2019.
We’re Reducing Paper Usage
800,000+ paperless billing customers and counting. Plus we have eliminated single-use cups and lids that will divert approximately 65,000 cups from landfills per year.
Offsetting Consumption
We have partnered with Tree Canada to plant 1,000 trees to help offset billing paper consumption.
We service most equipment makes and models.
We’re Committed to the Communities You Serve.
Hybrid Electric Service Vehicles
We’ve retrofitted some of our service vehicles with XL Hybrid Systems, which use electricity to increase fuel efficiency and reduce emissions.
Thermostat Recovery Program
We have recycled over 3,000 mercury thermostats since 2010.
The Benefits of Working With UEI Financial
We donated $580,000 to local United Way charities in 2019.
United Way Community Leader
We donated $100,000 worth of Furnace, A/C and HRV equipment in 2019.
Habitat for Humanity
800,000+ paperless billing customers and counting. Plus we have eliminated single-use cups and lids that will divert approximately 65,000 cups from landfills per year.
We’re Reducing Paper Usage
Hybrid Electric Service Vehicles
We have retrofitted some of our service vehicles with XL Hybrid Systems, which use electricity to increase fuel efficiency and reduce emissions.
We have recycled over 3,000 mercury thermostats since 2010.
Thermostat Recovery Program
We have partnered with Tree Canada to plant 1,000 trees to help offset billing paper consumption.
Offsetting Consumption
A division of Reliance Home Comfort, UEI Financial takes pride in ensuring dealers large and small have the reliable and flexible financing solutions they need for their customers.
Almost 60 Years Experience
Stay at the Forefront of the Industry
Exceptional Care
Almost 60 Years Experience
Exceptional Care
Stay at the Forefront of the Industry
1.7M
Total Customers
310
Licensed Commercial Technicians
#1
Largest Canadian Water Heater Company
1.9M+
Total Customers
1,087
Service Team Members
#1
Largest Canadian Water Heater Company
2,000+
Commercial Installations in 2019
50,000+
Five-Star Google Reviews
50,000+
Commercial Clients
70,000+
Five-Star Google Reviews
2,000+
Commercial Installations
21,000+
Commercial Customers
The Benefits of Becoming an Authorized Rental Dealer
Better Product Offering & No Inventory Costs
When you partner with Reliance, you will expand your product portfolio without having to worry about incurring inventory costs.
Secure Additional Income & Stay Competitive
Offering Reliance rental services gives you a competitive edge and can help you secure additional income.
Backed by the Reliance Brand
As an authorized dealer, you’ll be able to leverage the trusted reputation of the Reliance Home Comfort brand and potentially take advantage of subcontracting opportunities.
Memberships & Associations
AO Smith
AO Smith has provided innovative hot water solutions for over 70 years. Anywhere hot water is needed, AO Smith can provide an energy-efficient solution with maximum value.
Rinnai
Founded in 1920, Rinnai is one of the world’s largest gas appliance manufacturers with a dedication to innovation, quality and excellence in performance.
The Better Business Bureau (BBB)
Reliance is proud to be associated with the following organizations.
Rheem
From industry-leading technologies to next generation energy efficiencies, Rheem has been a pioneer in developing some of the most innovative advancements in water heating.
Carrier
Carrier is a world leader in heating, air-conditioning and refrigeration solutions.
We are proud to use our resources to give back to our community and implement more sustainable business practices. Here are some of the initiatives we are involved in.
Ready to become an authorized dealer? Fill out your contact information and a dedicated account manager will work with you to customize a solution for your business needs.
*Required Field
© 2024 Reliance Home Comfort
Need Emergency Services? Call Center Support 24/7/365
2M+
Total Customer Relationships
2,173
Total Service Team Members
1.7M
Total Customers
310
Licensed Commercial Technicians
#1
Largest Canadian Water Heater Company
848,142+
Service & Installations Calls
100K +
Five-Star Google Reviews
18,753+
Commercial Customers
23,500+
Five-Star Google Reviews
2000+
Commercial Installations
50,000+
Commercial Clients
Here’s Why Our Customers Trust Reliance
Here’s Why Our Customers Trust Reliance
Check out our podcast, Business Optimization.
†This promotion is only available in Ontario, Winnipeg, Edmonton, Calgary, and Vancouver to new residential water heater customers and excludes Builders and Commercial applications. Rent a featured tankless water heater and receive a credit of 180 days of water heater rental payments, excluding tax, on your account. Offer expires on June 30, 2024. Contact us for details.
*By completing this request you are voluntarily providing your personal information, you consent to the collection and use of such information by us for the purposes of responding to your request by email and/or phone. You are welcome to review our Privacy Policy by clicking here.
® “Reliance”, “Reliance Commercial Solutions” and the Reliance Commercial Solutions logo are trademarks of Reliance Comfort Limited Partnership.
™ “UEI Financial” and the UEI Financial logo are trademarks of Reliance Comfort Limited Partnership.
Flexible & Transparent Customer Loans
Guaranteed fixed monthly payment for the term; penalty-free payouts; competitive interest rates with minimal upfront costs.
Quick Payments to Dealers
The UEI mobile site makes payment to dealers seamless and efficient. Transactions are as fast as 24 hours, processed Monday to Friday via direct deposit.
Save Time & Paper With UEI Mobile
The UEI mobile site makes completing and submitting financial applications quick and easy: receive credit approvals within seconds, capture digital signatures in person or via email with DocuSign, and send completed packages digitally — no printing, scanning, saving, mailing, or emailing required.
CSA Group
The Technical Standards and Safety Authority (TSSA)
The Business Council on Occupational Health and Safety (BCOHS)
The Heating, Refrigeration and Air Conditioning Institute of Canada (HRAI)
What About Rental Benefits for Your Customers?
Equipment Cost Savings
No upfront equipment costs, free standard installation, and free replacement if the equipment cannot be repaired.*
One Monthly Bill
One monthly bill covers service and repairs, including parts and labour, from licensed Reliance technicians.*
As Reliance customers, homeowners or businesses gain to access to key benefits that can incentivize them to rent. They are:
UEI Mobile Provides More Flexibility
The UEI mobile site makes it easier for dealers to view, navigate and keep track of customers’ applications. Plus, with intuitive email functionality, remote transactions become simple, efficient and secure.
Avoid Mistakes
With the UEI mobile site, all calculations are automatically generated for fast quoting. Take advantage of its driver’s license scanning capabilities and avoid manually filling out required information fields.
A Dedicated Account Team You Can Trust
UEI offers account management services across Canada, with assistance in sales training,
program creation and advertising. Plus, our dedicated call centre is staffed with agents ready to assist with deal processing, payment questions and more.
The Benefits of Becoming an Authorized Rental Dealer
Better Product Offering & No Inventory Costs
When you partner with Reliance, you will expand your product portfolio without having to worry about incurring inventory costs.
Backed by the Reliance Brand
As an authorized dealer, you will be able to leverage the trusted reputation of the Reliance Home Comfort brand and potentially take advantage of subcontracting opportunities.
Secure Additional Income & Stay Competitive
Offering Reliance rental services gives you a competitive edge and can help you secure additional income.
Become an Authorized Dealer
Key Account Manager
Greater Toronto Area
LEILA SULAIMAN
Leila spent more than a decade climbing the corporate ladder, beginning in the banking industry. She joined Reliance in 2020 as a Dedicated Key Account Manager for the Reliance Authorized Dealer program, managing multiple territories across the Greater Toronto Area.
LEILA SULAIMAN
Key Account Manager
South Western, Ontario
MICHAEL GOWER
Michael has spent the last 15+ years in Sales/Operations and leadership roles across the construction, transportation and equipment industries. As a proud member of the Reliance team, he’s focused on creating sustainable, profitable relationship with business partners, helping them increase revenue and streamline operations, and providing excellent customer service — these are his goals every day.
MICHAEL GOWER
Key Account Manager
Ontario (Central, Northern, & Eastern), Manitoba
CARLY RIDING
Carly brings to Reliance more than 20 years of sales, management and account management experience, from industries as varied as fitness and commercial furniture. She is very passionate and driven toward achieving her goals and helping others achieve their own.
CARLY RIDING
Find the Key Account Manager for Your Region.
Our dedicated dealer team is here to help you determine the best options to meet your water heater and HVAC needs.
A Special Offer for Your Customers
Right now, you can provide your customers with an incredible deal.
Homeowners join the Reliance Rental Program and they'll enjoy the benefit of making no monthly rental payments for 6 months on a new Featured Tankless Water Heater!†
Speak to our team to learn more!
Key Account Manager, Western Canada, Calgary Alberta
JOHN ZEELENBERG
John has joined Reliance with 25+ years experience in sales, management, and business development across a variety of industries. He has 10+ years experience in HVAC as a GM and business owner and is very familiar with the challenges of the industry. John’s passion is building strong and long-term business relationships and continuously supporting his clients in accomplishing and exceeding their goals.
JOHN ZEELENBERG